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Product Update: 4 New Features in May 2021
In May we brought you four new features aimed at helping you gain more insights to the success of your experiments:
3 min read
The Amazon Challenge: Can Anyone Beat the Ecommerce Giant? Leveraging AI to Meet Dynamic Customer Expectations
There’s little debate that in terms of e-commerce and customer experience (CX), Amazon dominates. While many companies were still trying to figure...
3 min read
Trust vs Experience—How do Banks Balance Customer Experience and Risk?
The exponential growth in e-commerce adoption and the ability to transact instantly has become the expected norm for customers. As digital...
3 min read
Why Customer Experience (CX) Centricity is Essential to e-Commerce
In 2020, e-commerce experienced the equivalent of a 10-year growth spurt in just three months as a result of the pandemic. Businesses had to quickly...
3 min read
How Airlines Embrace New Trends to Satisfy Modern Traveler Expectations
As travel starts to open up again, it’s an entirely different experience—both for those traveling and for the airlines, cruise liners, hotels and...
3 min read
How to Rethink First Impressions to Work with Google Algorithms
Most digital leaders have experienced the frustration of trying to keep up with Google’s ever-changing algorithm updates. It is costly and...
3 min read
The Art of Adaptation: Responding to Shifting Customer Requirements Quickly
With so much shifting towards digital in the past year, brands realized they were not well equipped to keep up to the pace of change—especially when...
3 min read
Growing On-Demand Home Improvement Services—Which Metrics Matter?
Like many subscriptions, on-demand home improvement services is a rapidly growing industry. With people spending more time at home in 2020, but...
3 min read
Experimenting for CX Excellence: Emulating Netflix and Amazon's Growth Strategies
Companies including Amazon, Netflix and Uber are well known as global business leaders, not just in terms of revenue and profits generated, but also...
3 min read
AI's Role in Driving Sustainable Subscription Adoption
In 2020, online subscriptions, as an alternative to going to gym and grocery delivery, provided a lifeline for these industries in particular. Though...
2 min read
Secure and Satisfied: How Antivirus Vendors Optimize CX to Drive Subscription Growth
With the increase in online activity, there is also a growing need to keep information secure. Unfortunately, statistics show that people and...
3 min read
Boosting Conversions in the Tech Market: Insights from UK-Based Consumer Electronics Brands
In the UK, consumer electronics and media make up the third largest segment in e-commerce, worth an estimated $16,356 million in 2020. While in the...
3 min read
Gain Home Services Customers by Optimizing the Online Customer Experience (CX)
It is estimated that the value of the ‘Global Online On-demand Home Services’ industry will exceed USD4.1Trillion by 2027 up from an estimated...