3 min read
When every customer click, touchpoint and interaction matters, it's crucial to reevaluate the tools we use to understand customer behavior. Traditional A/B testing, rooted in frequentist statistics, has been the go-to method for years. But at Evolv...
2 min read
How often do you go back and look at results from legacy AB tests? How many people in your organization know where to find legacy AB test results?
1 min read
Evolv introduces our innovative AI-Driven Design Thinking and Insights platform, ushering in a new era of digital interaction optimization. This...
3 min read
In recent years, subscription-based brands and retailers like Netflix, Gmail, and Airbnb have adopted single-page applications (SPA) to reduce site...
1 min read
Evolv AI’s active learning platform follows the design thinking framework to maximize the velocity of experimentation and increase the performance of...
4 min read
Landal GreenParks offers a variety of vacation resorts across The Netherlands, Belgium, Germany and other European destinations. The company, which...
2 min read
Evolv AI offers both server-side and client-side integrations for implementation. Client-side integrations are the most common technique leveraged by...
3 min read
Imagine this scenario. The digital assets you’ve created as conversion points for your customers need improvement. You’re unsure what changes will...
3 min read
When you think of design, you may think of something aesthetically pleasing. But good design is much more than that. It’s a functional experience...
Retail is on the cusp of a new era. Driven by the remarkable capabilities of artificial intelligence (AI), personalized engagement, innovation, and a...
1 min read
There’s something even more powerful than generative AI, and it's called causal AI.
