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A successful growth strategy in e-commerce has to go far beyond getting millions of visitors to a website or simply increasing conversions. It’s...
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Coming out of 2020, there have been some significant shifts in how people bank and how financial services companies are improving their customer...
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If you look up best practices on e-commerce optimization, the first thing that is talked about is conversions. In other words: making sales or...
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When the first Automatic Teller Machine (ATM) made its debut in New York in 1969, it was seen as a great leap forward in banking. For the first time,...
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If ever the opportunity to connect with friends and family was taken for granted, 2020 has taught us not to. While this crazy year may be drawing to...
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While Japan may not have been the hardest hit in terms of COVID-19 cases and deaths compared to other countries, its economy has not gone unscathed....
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Here is a shocking statistic: It is estimated that the pandemic will result in a global loss of more than $9 trillion in revenue for the travel...
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Having a goal to increase the average order value (AOV) is a fairly common growth strategy in ecommerce. AOV is calculated by dividing revenue earned...
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Despite the global pandemic and subsequent economic downturn in 2020, there are some companies that are experiencing accelerated growth. Companies...
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If there’s an industry that’s owned the concept of customer experience, it’s casual restaurants. There are three terms that get thrown around fast...
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Serving up memorable digital experiences that convert customers is an ongoing challenge for companies. It requires a customer-centric approach,...
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We’ve heard analysts talk about optimizing the customer experience to improve conversions. It’s intuitive. Make things easier and more convenient for...
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In the digital realm, every action and idea is driven by one primary goal—getting the visitor to take action—because getting customers to click the...
