4 min read
How to Overcome 5 Common Customer Experience CX Challenges in 2023
Updated April 10, 2023 Across all industries, customer experience (CX) has become the focal point for brands looking for a competitive advantage. It...
E-commerce and Retail (2)
3 min read
A New Look at Diversity to Massively Improve CX
In the complex world of digital customer experiences (CX), brands are working hard to understand customer intent and meet growing demands for...
3 min read
Lost in the Sea of Customer Experience? Harness the Power of Experimentation
Imagine falling overboard in the middle of the night into the vast Indian Ocean due to acute seasickness and then spending the next 29 hours...
3 min read
The Winning Formula: First-Party Data, AI, and Customer Loyalty in the Age of Personalization
It’s an accepted reality that third-party cookies’ days are numbered. It’s not just being ushered in by GDPR or CCPA or the fact that Google is...
3 min read
Resilient CEOs Are Harnessing AI to Navigate Volatile Markets
Modern digital lifestyles are built on a myriad of connections. As much as it’s convenient for customers to log-in and shop online, the ability of...
4 min read
Proven Tactics That Drive Brand Devotion in the CPG Sector
As much as Consumer Packaged Goods (CPG) companies continually seek to expand their market share and household penetration, it is not an easy task....
4 min read
With Customer Loyalty at Stake, How Are CEOs Approaching Personalization?
The demand for personalization as a key element of a successful customer experience (CX) is not new. Heading into 2022, it is now one of the biggest...
4 min read
Exploring the Synergy Between Customer Experience and a Circular Economy
As brands seek to understand more about customer behavior, it’s becoming increasingly apparent that many influencing factors are interrelated. In the...
3 min read
What are CEOs prioritizing to create more consistent customer experiences?
The shift in customer preferences from in-store to digital channels has presented both challenges and opportunities for brands across many industries...
3 min read
Second-Hand Ecommerce: Redefining Customer Experience and Sustainability in the Circular Economy
In 2020, the value of the second-hand clothing market was estimated at US $27 billion and is expected to grow to $77 billion by 2025 according to an...
3 min read
How Landing Pages Became the Growth Engine for Telemarketing and Inside Sales Teams
Co-Authored by: Jeff Burton (Full Cup Creative) and Dawn Ridge (Evolv AI) The increasing shift by consumers to use digital channels is undeniable....
4 min read
CX Lessons from the 2021 Holiday Shopping Season
The 2021 holiday shopping season was predicted to be a bumper year and it didn’t disappoint. Despite supply chain challenges and ongoing concerns...
4 min read
Vision 2022: What are CEOs prioritizing?
Having already navigated two turbulent years, most CEOs are feeling the pressure to sustain growth amid continued disruptions. A December 2021 survey...