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Here’s an alarming statistic: 95% of product teams believe their websites are easy to use, but 43% of customers disagree. From this, it’s clear that there is a disconnect between the experiences brands are serving up and the actual impact on user...
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If driving revenue growth is the end goal, then improving the attach rate is one of the strategies to get there. Attach rate or product affinity...
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45.9% of companies are prioritizing customer experience (CX) as part of their business growth strategy.
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The majority of marketers believe that personalization can improve customer experience (CX) and increase conversions. In fact, 90% of US customers...
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In a world where customer expectations are constantly on the rise and marketplace competition is heating up, websites have an important role to play...
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In the competitive world of e-commerce, it’s not enough to have a website that showcases products or services. What matters more is serving up great...
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It’s said that the greatest opportunities exist in the most challenging of times, and the strongest relationships are forged when we put the...
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In 2020, the total value of payments made using a mobile device reached $503 billion. This highlights just one of the trends driving digital...
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For customers to be able to enjoy an above average media viewing experience, it used to depend on the TV and entertainment set up, location and the...
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While global travel may have been severely restricted in the past 18 months, travel companies have not been sitting idle. Even before the pandemic,...
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Over the last few years, CEOs have been under a lot of pressure to innovate using technology. This has been driven from all sides of the business...
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For companies, CX improvements are measured in more conversions or sales. For customers it’s different. Remember the wonder of experiencing something...
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Women certainly hold their own with senior leadership positions in influential tech companies such as YouTube, Google, and SpaceX. Yet a 2018 survey...
