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Performance Marketing No Longer Drives Value – Here’s What Does.
An ad is only as good as the experience that follows it. How does ours rate?
4 min read
An ad is only as good as the experience that follows it. How does ours rate?
4 min read
Customer experience (CX) and sustainability are two of the leading trends currently impacting growth, customer loyalty and competitive advantage....
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The consumption of media has changed significantly in recent years. Where older generations grew up listening to the radio, reading newspapers and...
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According to PWC’s Consumer Insights Survey 2020, 36% of people surveyed spent more on entertainment and media during the pandemic. 60% confirmed...
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Customer experience optimization is no longer a new trend. It’s now broadly recognized by most analyst firms as the key to achieving sustainable...
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This is a state-of-the-art Philips TV—well at least it was in the 1970s. Full color, multi-channel and featuring a remote control. Mounted in a...
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The probability of selling to an existing customer is between 60% and 70%. The probability of selling to a new customer is between 5% and 20%. Here’s...
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AI can give brands the opportunity to harness massive amounts of data and continuously learn what’s driving business impact in a fraction of the time...
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For brands, competition is increasing on all fronts. It’s a challenging task to attract a customer’s attention enough to get them to click through to...
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Analyst reports consistently discuss customer experience (CX) as a business priority. At first glance, CX appears to be the silver bullet for...
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Updated April 10, 2023 Across all industries, customer experience (CX) has become the focal point for brands looking for a competitive advantage. It...
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In the complex world of digital customer experiences (CX), brands are working hard to understand customer intent and meet growing demands for...
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As the business world continues to evolve into a hybrid, remote workspace, Telcos are acutely aware of their vital role in keeping everyone and...